历史

2009-2010 开端

2009: Xinjiang United Family Trading Co., Ltd Was Established In China;
2010: Company Successfully Represented The Acclaimed Korean Brand “Bana Rice Bakery” And Introduced It To Xinjiang, Where Consumers Received Well

2012 孕育

2012: Company Established New Brand “Xiang Song Cake House,” Constructed A Central Factory In The Center Of Urumqi, Xinjiang, And Launched 3 Domestic Stores, Then Reached An Agreement With Youhao Group, The Largest Listed Commercial Company In Xinjiang, And Successfully Launched Chanson Products To The Company’s High-End Supermarket Chains

2014-2016 攀升

2014: 4 New Domestic Stores Opened;
2015: 5 New Domestic Stores Opened;
2016: Opened New Domestic Store, Then Established The George Chanson Brand In New York, Creating The Overseas Precedent Of Xinjiang’s Baking Industry

2017-2020 飞跃

2017: 4 New Domestic Stores Opened;
2018: 3 New Domestic Stores Opened;
2019: 9 New Domestic Stores Opened;
2020: 3 New Domestic Stores Opened; Launched Affiliate Cocktail Lounge Thyme Bar To The New York Location, Becoming The First Bakery And Dessert Shop In New York City With A Cocktail Lounge

2021 展望未来

2021: With 29 Existing Locations, The Market Share Of Chanson Has Increased Up To 43.2%, And The Customer Satisfaction Has Increased Up To 93%; The Company Plans To Open 3-5 Domestic Locations And 2-3 Overseas Locations, Including A Flagship New York Location With An Executive Lounge

胡北辰

投资总监

胡北辰2020年入职香颂国际控股公司,担任投资总监一职。毕业于纽约州立大学经济学专业,胡北辰专注于餐饮企业的投资于研发。曾在多家连锁餐厅及餐饮批发公司有着丰富的工作和实习经历,并在纽约创立了自己的餐饮品牌,在两年内扩展至三家门店。胡北辰会带领香颂集团以纽约为中心向全美以及国际扩张。